APA (7th ed.) Citation

Cappo, J. (2003). The future of advertising: New media, new clients, new consumers in the post- television age. McGraw Hill.

Chicago Style (17th ed.) Citation

Cappo, Joe. The Future of Advertising: New Media, New Clients, New Consumers in the Post- Television Age. New York: McGraw Hill, 2003.

MLA (9th ed.) Citation

Cappo, Joe. The Future of Advertising: New Media, New Clients, New Consumers in the Post- Television Age. McGraw Hill, 2003.