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| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000027223 |
| 005 |
20090821.0 |
| 008 |
090821 |
| 020 |
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|a 0470030752
|
| 090 |
0 |
0 |
|a 652.827
|b IND
|
| 100 |
1 |
|
|a Ind,Nicholas
|
| 245 |
1 |
0 |
|a Branding governance :
|b a participatory approach to the brand building process
|c Nicholas Ind and Rune Bjerke
|
| 260 |
|
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|a England :
|b John Wiley & Sons Ltd
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| 300 |
|
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|a xi 276p. :
|b ill ;
|c 24cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
|
0 |
|a Brand name products
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| 650 |
|
0 |
|a Product management
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| 700 |
1 |
|
|a Bjerke, Rune
|
| 999 |
|
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|a 0001060989
|b Book
|c Adult Collection
|e Perbadanan Perpustakaan Awam Johor
|