Actionable web analytics : using data to make smart business decisions

Bibliographic Details
Main Author:	Burby, Jason
Other Authors:	Sterne, Jim
Format:	Book
Published:	Indiana : Wiley Publishing Inc , 2007
Subjects:	Business enterprises > computer networks Data mining Electronic commerce Internet marketing Internet users > statistics > data processing Web sites > design Web usage mining

MARC


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245	1	0	\|a Actionable web analytics : \|b using data to make smart business decisions \|c Jason Burby \|f Shane Atchison
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650		0	\|a Data mining
650		0	\|a Electronic commerce
650		0	\|a Internet marketing
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650		0	\|a Web sites \|x design
650		0	\|a Web usage mining
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