Marketing 3.0 : from products to customers to the human spirit

Marketing 3.0 : from products to customers to the human spirit

Bibliographic Details
Main Author:	Kotker, Philip
Other Authors:	Kartajaya, Hermawan, Setiawan, Iwan
Format:	Book
Published:	New Jersey : John Wiley & Sons publishers , 1997
Subjects:	Marketing

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