APA (7th ed.) Citation

Mohan, M. (2006). Advertising management: Concepts and cases. Tata McGraw-Hill Pub. Comp. Ltd.

Chicago Style (17th ed.) Citation

Mohan, Manendra. Advertising Management: Concepts and Cases. New Delhi: Tata McGraw-Hill Pub. Comp. Ltd, 2006.

MLA (9th ed.) Citation

Mohan, Manendra. Advertising Management: Concepts and Cases. Tata McGraw-Hill Pub. Comp. Ltd, 2006.

Warning: These citations may not always be 100% accurate.