Advertising management : concepts and cases

Bibliographic Details
Main Author:	Mohan, Manendra
Format:	Book
Published:	New Delhi : Tata McGraw-Hill Pub. Comp. Ltd , 2006
Subjects:	Advertising management Advertising management > Case studies

MARC


LEADER	00000cam a2200000 7i4500
001	0000038093
005	20131023.0
008	131023
020			\|a 0074517805
090	0	0	\|a 659.1 \|b MOH
100	1		\|a Mohan, Manendra
245	1	0	\|a Advertising management : \|b concepts and cases \|c Manendra Mohan
260			\|a New Delhi : \|b Tata McGraw-Hill Pub. Comp. Ltd , \|c 2006
650		0	\|a Advertising management
650		0	\|a Advertising management \|x Case studies
999			\|a 0001243662 \|b Book \|c Adult Collection \|e Perbadanan Perpustakaan Awam Johor