APA (7th ed.) Citation

Shaila Bootwala. (2011). A comprehensive and full-fledged textbook on advertising and sales promotion. Nirali Prakashan.

Chicago Style (17th ed.) Citation

Shaila Bootwala. A Comprehensive and Full-fledged Textbook on Advertising and Sales Promotion. New Delhi: Nirali Prakashan, 2011.

MLA (9th ed.) Citation

Shaila Bootwala. A Comprehensive and Full-fledged Textbook on Advertising and Sales Promotion. Nirali Prakashan, 2011.

Warning: These citations may not always be 100% accurate.