Broadbent,Simon. (1989). The advertising budget: The advertiser's guide to budget determination. McGraw-Hill book company.
Chicago Style (17th ed.) CitationBroadbent,Simon. The Advertising Budget: The Advertiser's Guide to Budget Determination. London: McGraw-Hill book company, 1989.
MLA (9th ed.) CitationBroadbent,Simon. The Advertising Budget: The Advertiser's Guide to Budget Determination. McGraw-Hill book company, 1989.
Warning: These citations may not always be 100% accurate.