The advertising budget : The advertiser's guide to budget determination

The advertising budget : The advertiser's guide to budget determination

Bibliographic Details
Main Author:	Broadbent,Simon
Format:	Book
Published:	London : McGraw-Hill book company , 1989
Subjects:	Great Britain,advertising,expenditure

Similar Items

The budget : how the government is spending our money
by: Teh, Chi-Chang
Published: (2009)

Media and advertising
by: Natarajan Ms.Samitha Rani
Published: (2014)

Contemporary advertising
by: Arens,William F.
Published: (1994)

Contemporary advertising
by: Arens, William F.
Published: (1982)

Unusual advertising
Published: (2014)

Advertising management
by: Jethwaney, Jaishri
Published: (2006)

Advertising and publicrelations
by: Verma Shekhar
Published: (2011)

Advertising
by: Chambers,Catherine
Published: (2001)

Advertising management
by: Krishnamurthi, Kavita
Published: (2007)

Advertising research
by: Shaikh, Javed
Published: (2014)

Advertising management
by: Diwan, Parag
Published: (1999)

Advertising management : concepts and cases
by: Gupta, Abhishek
Published: (2009)

Global advertising
by: Peterson, Emily
Published: (2022)

Our food,our land : Why contemporary farming practices must change
by: Body,Richard
Published: (1991)

Advertising basics! : a resource guide for beginners
by: Vilanilam J.V
Published: (2004)

Planning for power advertising : a user's manual for students and practitioners
by: Halver, Anand Bhaskar
Published: (2005)

101 Ways to advertise your business
by: Griffiths, Andrew
Published: (2007)

Advertising management : concepts and cases
by: Mohan, Manendra
Published: (2006)

My big idea : 30 successful entrepreneurs reveal how they found inspiration
by: Bridge, Rachel
Published: (2006)

Advertising your business made e-z
by: Adams, Garrett
Published: (2005)

The (un)common sense of advertising : getting the basics right
by: Tiwari, Sanjay
Published: (2006)

Effective advertising : understanding when, how, and why advertising works
by: Tellis, Gerard J
Published: (2004)

Modern advertising management : principles and techniques
by: Jain, J.N
Published: (2007)

The future of advertising : new media, new clients, new consumers in the post- television age
by: Cappo, Joe
Published: (2003)

The acquisitive streak : an analysis of the takeover and merger boom
by: Moir, Christine
Published: (1986)

Dictionary of marketing & advertising
by: Farrah, Joseph
Published: (1998)

Advertising without an agency made easy
by: Kobliski, Kathy J.
Published: (2005)

Integrated advertising, promotion, and marketing communications
by: Clow, Kenneth E
Published: (2012)

Markesinis and Deakin's tort law
by: Deakin. Simon
Published: (2008)

The future of advertising : new media, new clients, new consumers in the post-television age
by: Cappo, Joe
Published: (2004)

The little blue book of advertising : fifty-two small ideas that can make a big difference
by: Lance, Steve
Published: (2006)

Creative advertising : ideas and techniques from the world's best campaigns
by: Pricken, Mario
Published: (2001)

Advertising : new techniques for visual seduction
by: Stoklossa, Uwe
Published: (2007)

Kings & Queens : a history of British Monarchy
by: Pearsall, Ronald
Published: (1996)

Advertising and sales management
by: Trehan, Mukesh
Published: (2011)

The fall of advertising and the rise of PR
by: Ries, Al
Published: (2004)

Returning to study : a guide for professionals
by: Powell, Stuart
Published: (1999)

A comprehensive and full-fledged textbook on advertising and sales promotion
by: Shaila Bootwala
Published: (2011)

Business studies
by: Floyd, David
Published: (2000)

Advertising media A-Z : the definitive resource for media planning, buying, and research
by: Surmanek, Jim
Published: (2004)