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  1. 1
    Customer-driven services management

    Customer-driven services management by Balachandran, S

    Published 2004
    “…Response Books ,…”
  2. 2
    Effective advertising : understanding when, how, and why advertising works

    Effective advertising : understanding when, how, and why advertising works by Tellis, Gerard J

    Published 2004
    “…Response Books ,…”
  3. 3
    The (un)common sense of advertising : getting the basics right

    The (un)common sense of advertising : getting the basics right by Tiwari, Sanjay

    Published 2006
    “…Response Books ,…”
  4. 4
    Advertising basics! : a resource guide for beginners

    Advertising basics! : a resource guide for beginners by Vilanilam J.V

    Published 2004
    “…Response books pub ltd ,…”

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