A master class in brand planning : The timeless work of Stephen King
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| Other Authors: | , |
| Format: | Book |
| Published: |
Chichester :
John Wiley & Sons, Ltd ,
2007
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| Physical Description: | xi, 351p. : ill ; 25cm. |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0470517918 |