Fast second : how smart companies bypass radical innovation to enter and dominate new markets

Fast second : how smart companies bypass radical innovation to enter and dominate new markets

Bibliographic Details
Main Author: Markides. Constantinos C.
Other Authors: Geroski, Paul
Format: Book
Published: San Francisco : Jossey-Bass , 2005
Subjects:
New Products > management
Technological innovations > economic aspects
Description
ISBN:0787971545

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